| 24.04.2023 |
At the Faculty of Economics was held the IX International Scientific and Practical Conference "Actual problems and achievements of regional economic systems".
The organizer of the annual event was the Department of Economic Theory, Marketing and Agroeconomics, represented by Associate Professor Ekaterina Grigorievna Agalarova. At the conference were presented the results of research work of graduate students, undergraduates and students.
Research papers on economics and business were presented by undergraduates of Stavropol State Agrarian University. Alisa Mareeva, chief specialist of the Department of investment activity development and public-private partnership of the Ministry of Economic Development of the Stavropol Territory, master's student of the program "Economy and business in the conditions of digitalization" presented the materials of the analytical work on the research of the investment climate and processes of investment development of the Stavropol Territory for the period from 2016 to 2022. The report noted the factors constraining the development of investment activity and identified the prospects of investment policy in the region.
The results of scientific and practical work "Branding as a tool of marketing strategy of the company" was presented by the manager of the Center for advanced professional training, a master's student of the program "Economic and legal support of business" Yana Chernova. The result of presented work was development of brandbook for company operating in highly competitive environment. Also the special role of marketing tools in business promotion was proved.
At the end of the conference Elena Novohatskaya and Vladimir Kalinin, students of "Economics" major, "Economics of enterprises and organizations" submitted a report on "The role of marketing in the development of agricultural organizations". It was noted in the work that marketing activity plays a crucial role in the development of agro-industrial enterprises, especially in terms of digitalization of economic processes.
At the end of the conference, the organizers prepared a resolution, which noted the most significant factors and tools that have a significant impact on the socio-economic development of the region.
